Insights P. 03 MEASURING DESIGN INITIATIVES P. 04 THE BUSINESS VALUE OF DESIGN P. 05 1. INCREASE SPEED TO MARKET P. 07 2. EXTEND MARKET REACH P. 09 3. DRIVE ENGAGEMENT AND LOYALTY P. 11 4. ENHANCE INTERNAL CAPABILITIES P. 14 5. VISIONARY TRANSFORMATION P. 16 GROWING BY DESIGN P. 17 ABOUT FROG BUSINESS VALUE OF DESIGN frogdesign.com |